Colorado Restaurant Response Launches
KDBC was invited to manage the marketing and communications of Colorado Restaurant Response, a group of Denver business leaders committed to making an impact against the challenges our communities are facing during this difficult time by standing up kitchens in Colorado to feed the food insecure. Our model is simple:
Re-hire and keep restaurant workers employed, preparing ready-to-eat, nutritious meals, and
All funding goes towards food, utilities and paying hourly restaurant workers and drivers.
The effort is fast and furious, I'll continue to update here as we continue to build marketing resources, public relations outreach and a donor appreciation program. But in the meantime here is a link to our launch press release!